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William Bernbach
American businessman (1911–1982)
William Bernbach | |
|---|---|
Bernbach in 1964 | |
| Born | (1911-08-13)August 13, 1911 New York City, U.S. |
| Died | October 2, 1982(1982-10-02) (aged 71) New York City, U.S. |
| Other names | Bill |
| Alma mater | New York University (B.A., English, 1932) |
| Occupation(s) | Advertising and Public Relations |
| Known for | Agency founder DDB |
| Spouse | Evelyn Carbone |
| Children | 2 sons |
William Bernbach (August 13, 1911 – October 2, 1982) was an American advertising creative director.
He was one of the three founders in 1949 of the international advertising agency Doyle Dane Bernbach (DDB). He directed many of the firm's breakthrough ad campaigns and had a lasting impact on the creative team structures now commonly used by ad agencies.
Early life
Bill Bernbach was born to a Jewish family[1][2] in The Bronx, New York City to Rebecca and Jacob Bernbach. He attended New York City public schoo